LoveTheWild - Fish for Good

LoveTheWild

To eat better food we must support better food. Sharing the people, ideas and companies making our food better so we can be a part of the solution to our global food and nutrition challenges.

Who?
LoveTheWild, a frozen food company that makes sustainable seafood meal kits.

What?
LoveTheWild makes frozen seafood meal kits that are culinary driven, a cinch to prepare, and use only sustainable and traceable species of fish.  In other words, they remove all of the obstacles to eating fish so people can learn to love eating seafood—all while having a positive impact on the health of our marine populations.  Very smart approach, as far as I’m concerned.  

Why?
It’s recommended that we eat two servings of fish per week for optimal heart and brain health, but most people aren’t getting enough. Obstacles include not knowing how to prepare fish, not having the time on busy weeknights, and cost.  To boot, people are confused about which species might be high in mercury and/or are overfished, and so they abstain completely to avoid making “bad” choices. 

Source: National Fisheries Institute, www.getrealaboutseafood.com

Source: National Fisheries Institute, www.getrealaboutseafood.com

How does Red or Rainbow Trout with Salsa Verde, Striped Bass with Red Pepper Almond Sauce, Barramundi with Mango Sriracha Chutney, or Catfish with Cajun Creme sound to you?  I’d happily eat any of these for dinner any night of the week (or should I say two nights of the week).  All five varieties take about two minutes of preparation and 20-25 minutes in the oven.  For a balanced meal, serve with a side salad and/or vegetable-forward side dish.  

The ingredients statements on LoveTheWild seafood kits read like a recipe you would make at home. The Red Trout and Salsa Verde is made with red trout, white wine, olive oil, onion, parsley, white wine vinegar, garlic, kale, basil, kosher salt, and black pepper.  This nutrition advocate and certified natural chef is all on board!

Where?
But LoveTheWild didn’t stop with providing delicious meal kits.  One of my favorite aspects of the brand is how they use their packaging and website to educate consumers about sustainable fish farming practices.  As the saying goes, "Give a man a fish and he'll eat for a day.  Teach a man to fish and he'll eat for a lifetime."  In this instance, teach a man to choose sustainable species of fish and he'll be informed about how to do so in the future.

On pack you'll find cooking instructions, the name of the sustainable fish species, the fish farmer, where the fish was harvested from, as well as the 'Best By' date and lot number.  The website also shares information about the fish species, how and where they were harvested, as well as a page dedicated to teaching you about Aquaculture.  

When?
Per seafood eating recommendations, two times per week!